Why I’m an Ambassador for David Suzuki

Recently voted our most trusted Canadian, David Suzuki is an institution in Canada. I remember growing up watching The Nature of Things and my interest in science and the environment being kindled at a young age. That trust has helped the David Suzuki Foundation become a leading research and policy group on issues such as … Continue reading Why I’m an Ambassador for David Suzuki

Leveraging the Olympics for more sustainable transit

Nice article here on the Translink blog talking about SAP Vancouver's prep for the Olympics. This has been a massive planning exercise for our company since the main office is on Mainland Street - what will be a pedestrian only zone for the duration of the Olympics and we are right down the street from … Continue reading Leveraging the Olympics for more sustainable transit

Question Zero Part 6: Next steps

In the last 5 posts, we have covered a number of components that help you answer, and communicate  your answer, to Question Zero "What, exactly, are we trying to accomplish?": Choosing the type of story you are trying to tell Ensuring you are speaking the right language for your audience Making sure you are measuring … Continue reading Question Zero Part 6: Next steps

Question Zero Part 5: Measurement in Time and Space

I am very grateful to Morgan MacDonald from Offsetters for introducing me to the concept of balancing measurements in time and space. This is a very simple idea that provides a powerful check on your reporting. When looking at your selected measures, you can plot them in a series of circles (you can do this … Continue reading Question Zero Part 5: Measurement in Time and Space

Question Zero Part 4: Goals, Activities and Outcomes

The question of measuring outcomes, defining goals and managing activities can be quite complex and many people have written on this topic. I don't want to rehash that work or get into a debate about the exact terminology, I don't think that is important. What I tell groups I work with is that you do … Continue reading Question Zero Part 4: Goals, Activities and Outcomes

Question Zero Part 3: Speaking the Right Language for your Audience

Last time we spoke about the importance of being clear on the type of story you are telling - to communicate issues, to demonstrate impact or to engage stakeholders. This time we will talk about getting the language right for your audience. No matter how well you understand your issue, if you are not speaking … Continue reading Question Zero Part 3: Speaking the Right Language for your Audience