Answering Question Zero: What is success and how do we measure it?

Herman Leonard, a professor at Harvard Business School, has a concept called Question Zero. This asks “What exactly are we trying to accomplish?” The idea being if you can't answer Question Zero, then don't bother with questions 1 through 99! For social ventures and non-profits this can be a difficult question to answer simply and … Continue reading Answering Question Zero: What is success and how do we measure it?

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